Friday, May 1, 2009


I've finally made this realization. Interestingly enough, I've been told this many times in the past but for some reason it never really clicked until now. Life demands specialists.

What am I talking about?

Well, think of your own experiences. When you do searches online. When you talk to your friends. Whenever you do anything. What are you looking for? An expert.

Say you're hungry and you want Chinese food. What is the thought process? I imagine it goes something like this:
- What Chinese places do I know?
- Am I happy with my recent experience at favorite of places that I know?
- Do I want to try something new?
- Who do I know that likes Chinese?
- Where do they think I should eat?

Let's say you're going to cook dinner. Do you ask someone who doesn't know how to cook what you should do? No, you ask someone with relative experience greater than yours. If you do a search online, you are looking for a specific piece of knowledge or a detailed guide, not information about the theory behind cooking or a story someone wrote about an experience they had cooking.

The world demands specialists. That's where keywords comes in. That's where clients come from. People's nature to seek out someone who knows better than them in one specific topic.

So the question is, what to specialize in? What to be an expert on?

Normally, I have a tendency to learn something quickly and then move on to something new. Instead of doing that, I need to pick a specific process, do it, get to an expert level at it and then write up descriptions for how to do it that others will want to benefit from.

I do this naturally in a lot of scenarios. I analyze situations and anything that I repeatedly do, I create algorithms for how to do it in an optimal fashion. Now I need to start transcribing them and then publishing them.

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